The Oxford definition of management is “the process of dealing with or controlling things or people.” The Archaic Oxford definition of management is “trickery; deceit.” And finally, the Wikipedia definition of management is “the administration of an organization, whether it is a business, a non-profit organization, or a government body.”
By tailoring your message for your specific market you can branch into secondary and tertiary adjacent markets with fresh angles.
Public Relations specialists, commonly referred to as PR representatives or PR reps, are tasked with ensuring their client’s reputation is positive, well-known, and loved in the public eye.
Let’s begin by defining ‘share of voice’ for the uninitiated. Share of voice is a metric used in advertising. It measures the percentage of media spending by a specific company in comparison to the total media spending for the service, product, or category in the market.
Public relations can seem like a narcissistic endeavor at first glance, but at its heart, it is the action of bringing people together. Good PR gives emerging thought leaders greater visibility, and in many cases, brings completely fresh ideas to the masses.
Influencer marketing is just what it sounds like, but there are nuances that every business should know about.
Are you ready to catapult your business or brand to the top of your niche? Are you itching to take your work and your influence to the next level?
As a PR company, we often hear people confuse the terms PR, advertising, and marketing for one another, use them interchangeably or just think they all mean the same thing.
Over the past couple of years, the mortgage, real estate, and solar industries have seen massive momentum and growth.
In today’s world, every individual, business, or organization understands just how important it is to be seen as a credible authority in your respective industry.
Victorious PR is an award-winning firm that helps Entrepreneurs and Businesses get featured in industry-specific media, local press, podcasts, and top publications to be seen as Industry Leaders in their fields.
