Public Relations specialists, commonly referred to as PR representatives or PR reps, are tasked with ensuring their client’s reputation is positive, well-known, and loved in the public eye.
Let’s begin by defining ‘share of voice’ for the uninitiated. Share of voice is a metric used in advertising. It measures the percentage of media spending by a specific company in comparison to the total media spending for the service, product, or category in the market.
Public relations can seem like a narcissistic endeavor at first glance, but at its heart, it is the action of bringing people together. Good PR gives emerging thought leaders greater visibility, and in many cases, brings completely fresh ideas to the masses.
Influencer marketing is just what it sounds like, but there are nuances that every business should know about.
Are you ready to catapult your business or brand to the top of your niche? Are you itching to take your work and your influence to the next level?
The first thing most people think about when they hear the words ‘Public Relations’ is journalism or advertisements. However, it involves much more than this.
Public Relations (commonly shortened to PR) is all about letting the right people know the right things in order to build a reputable brand identity.
Victorious PR is an award-winning firm that helps Entrepreneurs and Businesses get featured in industry-specific media, local press, podcasts, and top publications to be seen as Industry Leaders in their fields.
