Rich Feola

CEO of Solar Exclusive

About Rich

Rich Feola is the CEO of Solar Exclusive, the largest independent solar advertising compa- ny in the world with over $850 million in Solar sales generated for their clients. Solar Exclusive uses an exclusive three-pronged approach to generate high-quality appointments for solar companies. To learn how to skyrocket sales in solar, click here: https://solarexclusive.org/video-case-study

The Challenge

Leveraging Solar Exclusive's Publicity For Growth

Focusing on establishing Solar Exclusive as a leading partner for established and emerging Solar Businesses, Richard Feola, founding member of Solar Exclusive,  was keen to maximize the company’s marketing and branding efforts by committing to a 3-month initial PR campaign with Victorious PR. This campaign would promote Solar Exclusive, their offer, approach and focus of work, while raising Richard’s profile as an aspiring entrepreneur who believes in the value and power of having a reputable and leading marketing partner when working in the solar industry, The team’s main objective was to make their work known more widely in the US and develop new networks by sharing their vision and dedication about lending to a wider local, national and international audience.

The Results

Leverage. Growth. Credibility

Our work follows three stages: defining the brand strategy content for media with the client, developing the content with our excellent team of writers and brand strategists and finally activating the campaign by promoting our client’s work to the media (including online, print and broadcast), focusing on the specific story angles and media niches the client is part of or keen to connect with.

Solar Exclusive’s niches and angles promoted:

Featured in 17 Publications

"It was phenomenal."

“Victoria and her team helped us really get on a lot of publications in our industry and the solar industry. I think there were like 12 altogether. She really backed up everything that she told us she fulfilled. And that was really the top thing like trying to find a PR firm that actually guaranteed that they would be able to get us into major publications in our industry. And the fact that she and her team were able to do that flawlessly. Just really helped grow our business and can recommend her team anymore. So thanks so much.”
 
– Rich Feola

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#1 Authority in Your Niche?