Case Studies

Nicole Cherie Barker
CEO of Wonder Women Client Attraction
About Nicole
Nicole Cherie Barker is the CEO of Wonder Women Client Attraction. She has helped thousands of women attract their unicorn clients with ease without cold outreach. In order to help as many women as possible to attract as many unicorn clients as they can—all without struggling through cold outreach calls and emails, Barker was inspired to create and launch a new program that focuses on these effective social media strategies.
Nicole runs a successful free Facebook group with over 10,000 members where she teaches “high vibe Wonder Women”. She encourages her group members to show up authentically.
The Challenge
Building Nicole’s Presence in Press as An Authority in Female Business Coaching Sector
Nicole’s story behind “Wonder Women Client Attraction” is a story of rapid growth, constant improvement and authenticity. She has developed her coaching program for client attraction and scaled her business to $60k in only 3 months. She saw the potential of a well structured PR campagne as something she can leverage and use to promote her free facebook group. Her main goal was to be introduced to the coaching world as a fast growing female coach who changes the lives of her customers bringing authenticity, courage and more clients.
The Results
Press Presence. Authority. Credibility
Our work follows three stages: defining the brand strategy content for media with the client, developing the content with our excellent team of writers and brand strategists and finally activating the campaign by promoting our client’s work to the media (including online, print and broadcast), focusing on the specific story angles and media niches the client is part of or keen to connect with.
Nicole’s niches and press angles:
- Entrepreneurship/ Women in Business: Building her business completely alone after bartending for years, while leaving the past full with betrayals, rape and broken promises behind, Nicole turns as an expert in female entrepreneurship. Her personal profile articles covered an inspirational story full with advice on how to start from scratch, how to invest in yourself and show up authenticity in order to grow a sustainable business based on who you truly are as a person. The articles were featured in Thrive Global, Medium, Vocal, Big Time Daily among other platforms.
- Coaching: Nicole owns one of the fast growing facebook groups for female entrepreneurs. As a business coach her whole program is dedicated to assisting you with your business plan while teaching you how to be your true authentic self and attract the perfect clients. Our PR campaign included high quality podcasts that interviewed Nicole in order to fully build her press presence as an authority. Nicole was interviewed for Think Business, 10 Minutes Entrepreneur, Thrive Loud among other podcasts
- Client Attraction: Since this is her main niche and her most specific expertise, we used everything we built before as a base for her placement in one of the biggest business publications in the world: FORBES. Nicole’s article for Forbes covered her secrets for client attraction, confirming her authority as a business coach for female entrepreneurs.